Busy PGA Merchandise Show for FSG Team and Clients

The PGA Merchandise Show is considered by many as the Major, or Super Bowl, of the golf industry business. Typically, the convention is attended by 50,000 people over the course of four days in Orlando, Florida including an outdoor demo day and three days of traditional convention activity at the Orange County Convention Center.

Each and every year, the PGA Show is an extremely busy week for the team at Fidelity Sports.  FSG uses the show to meet with the executives and owners of companies which are currently sponsoring Fidelity Sports clients, as well as representatives of potential sponsors and projects.

2016 marks an especially busy year for FSG as multiple celebrity golf clients have appearances planned for the show including:

PGA Tour Member Will Wilcox

<> during the final round of the John Deere Classic held at TPC Deere Run on July 12, 2015 in Silvis, Illinois.

Will Wilcox has various appearances with sponsors including Cleveland Golf and Srixon, ECCO Shoes, Chase54 Apparel, Happy Putters by Brainstorm Golf and Golf Channel. His schedule of appearances is as follows:

Tuesday January 26th


Will is set to film with instructor Martin Hall and Golf Channel for the show “School of Golf”. The production shoot will take place live at the Srixon area of Demo day.

Wednesday January 27th


2PM–Happy Putter Booth #1225

3PM–Chase54 Apparel Booth #6473

4PM–ECCO Shoes Booth #1963

5PM–Cleveland Golf and Srixon Booth #943

SiriusXM and Golf Channel Media Personality and Broadcaster Matt Adams


Matt Adams, host of Fairways of Life, will broadcast from his Golf Channel studio Monday and Tuesday of PGA Show week.  He will then broadcast live from the Convention Center Floor from 7-9AM Wednesday thru Friday at the SiriusXM Broadcast Center.


Rick Smith uses the PGA Show each year as a primary launching point of the year for Rick Smith Enterprises, Inc.  This year, his schedule is filled with 20+ meetings with media, partners, international executives and golf course design projects.


RENO, NV - AUGUST 07: Tim Petrovic hits a tee shot on the seventh hole during the second round of the Barracuda Championship at the Montreux Golf and Country Club on August 7, 2015 in Reno, Nevada. (Photo by Christian Petersen/Getty Images)

Tim Petrovic was the first PGA Tour player to put the Volvik Golf Ball into play on Tour.  He will be making appearances at the Volvik Booth on Wednesday from 2-3PM and Thursday from 1:30PM to 3:30PM.

To schedule a meeting with Fidelity Sports, or for questions, please call 407.420.1500